Thursday, January 29, 2009


What's the most recognised logo in the world?
It would probably be Google's if only they could stick to one. Yet as the world's most popular search engine tries out a new favicon, Craig Smith says the old branding rulebook is being rewritten.
It's not the size that matters, it's how often you use it. So the thinking goes at Google, which has just revealed the design of its latest favicon - the tiny logo that shows any web user, on any web browser, anywhere in the world, precisely whose internet "real estate" they are currently residing upon.
An example of a favicon can be seen at the top of this page (so long as you are using an up-to-date enough web browser). Just in front of the URL there is a small BBC logo. That 16x16 pixel square is the size of the favicon in question, if not the scope.
Now consider that, at the website owner's discretion, the logo appears on every single one of its pages that the world's web population loads. For Google that amounts to upward of 1, 200 million individual searches. Every day.
Add to that its Google News, Google Images, mobile search and multitude of other online services. Suddenly the favicon takes on an importance that belies its fingernail-sized dimensions, and the motivation for Google to roll out its third design in less than a year, as it attempts to get its favicon right, becomes clear.
Google's journey to this latest multi-coloured graphic identity charts a course through some of the unique challenges of favicon design, and through those of logo design in general. The world's leading search engine, whose very name has been adopted as the generic term for finding pages on the web, has achieved web domination without ever having had an actual logo.
Magic Eye style
Think of Google visually and you will probably picture the letters that make up the word Google, picked out in bright primary colours. In the designer's lexicon, rather than being a logo, Google has a logotype - albeit a very successful one around which it is famed for creating ever-changing topical "doodle" themes.
What makes a good favicon? Here, BBC designer Mick Ruddy suggests four key points
1. Keep it simple - use basic shapes
2. Use a limited colour palette
3. Avoid fine detail or lots of gradients
4. Keep it sharp - keep an eye on blurring

Wayfinding & Signage design project

Signage designs and environmental graphics for old city jaipur. It was a wonderful professional experience as a GD working with architects from one of the most renowned architectural institutes from Ahmedabad, India.

Saturday, January 24, 2009

Dust Artist

Happiness is not something you find, it's something you create..."

Monday, January 19, 2009

I have learned and still in the process of learning as it never ends :)

I've learned - That you cannot make someone love you. All you can do is be someone who can be loved. The rest is up to them. I've learned - that no matter how much I care, some people just don't care back. I've learned - that it takes years to build up trust, and only seconds to destroy it. I've learned - that it's not what you have in your life but who you have in your life that counts. I've learned - that you can get by on charm for about fifteen minutes. After that, you'd better know something. I've learned - that it's not what happens to people that's important. It's what they do about it. I've learned - that you can do something in an instant that will give you heartache for life. I've learned - that you should always leave loved ones with loving words. It may be the last time you see them. I've learned - that either you control your attitude or it controls you. I've learned - that regardless of how hot and steamy a relationship is at first, the passion fades and there had better be something else to take its place. I've learned - that learning to forgive takes practice. I've learned - that money is a lousy way of keeping score. I've learned - that sometimes when I'm angry I have the right to be angry, but that doesn't give me the right to be cruel. I've learned - that true friendship continues to grow, even over the longest distance. Same goes for true love. I've learned - that maturity has more to do with what types of experiences you've had and what you've learned from them and less to do with how many years you've lived. I've learned - that you should never tell a child their dreams are unlikely or outlandish. Few things are more humiliating, and what a tragedy it would be if they believed you. I've learned - that no matter how good a friend is, they're going to hurt you every once in a while and you must forgive them for that. I've learned - that it isn't always enough to be forgiven by others. Sometimes you have to learn to forgive yourself. I've learned - that no matter how bad your heart is broken the world doesn't stop for your grief. l've learned - that just because two people argue, it doesn't mean they don't love each other and just because they don't argue, it doesn't mean they do. I've learned - that sometimes you have to put the individual ahead of their actions. I've learned - that you shouldn't be so eager to find out a secret. It could change your life forever. I've learned - that no matter how you try to protect your children, they will eventually get hurt and you will hurt in the process. I've learned - that there are many ways of falling and staying in love. I've learned - that your life can be changed in a matter of hours by people who don't even know you. I've learned - that even when you think you have no more to give, when a friend cries out to you, you will find the strength to help. I've learned - that writing, as well as talking, can ease emotional pains. I've learned - that credentials on the wall do not make you a decent human being. I've learned - that the people you care most about in life are taken from you too soon.

Thanks Manali

A Woman's Poem...thanks nana nani for the lovely poem

He didn't like the casserole,
And he didn't like my cake.
He said my biscuits were too hard...
Not like his mother used to make.
I didn't perk the coffee right,
He didn't like the stew.
I didn't mend his socks,
The way his mother used to do.
I pondered for an answer,
I was looking for a clue.
Then I turned around and smacked the shit out of him...
Like his mother used to do.

Credts: My grandparents in Sydney_Australia

Wednesday, January 7, 2009

Viva la Art

Courtsey: Jawahar Kala Kendra, Painting Exhibitions I January 2009

Courtsey: JKK Paiting Exhibitions I January 2009

Art as a medium is not just an expression of professional artists, but a growing number of common people are pursuing it as a therapy to reduce stress.

Reading this article of Jaipur Times yesterday left me with immense joy. An 18 year old girl student, Jyoti Kannota engages herself everyday to paint for an hour. She says "Art is something that makes you happy and you also share the same happiness around you."
It's so good learn that Jaipur youth is looking up to Art as an activity to imbibe happiness with self and sharing the happiness around.

The world of Art works magically for anyone who loves tp get absorbed in the world of colours, forms, intriguing shapes, feel and texture. This analysis is very individualistic and might vary from person to person. The "variation of self-expressions" in art makes it even more inviting. A painting or a piece of art never lies. It's the best visual testimonial of one's innermost feelings, desires and ambitions. Art magic wand just holds the senses into a relief zone. They get instantly connected and co-ordinate beautifully. Art not only contributes to the srtist / art enthusiast, but also adds a value to the surroundings. Therefore, "Art for art's sake" theory doesn't sound convincing. Practising more and more of the non-commercial form of art makes a person calmer, more humble, more human. This is the greatest achievement of Art as a subject. No other subject imbibes the human factor to that extent.

Art is the best learning experience for children. It's said that drawing and painting motivate children to be more inquisitive enough to tackle text book lessons. Tools like scribbling, drawing and sketching helps teaching a new topic whether it is math, science or social studies. This enriches the capability quocient of a child. It develops self-confidence, creativity and concentration in children.

Saturday, January 3, 2009

Seven C’s of Communication

Any process of communication starts with a climate of brief or trust. The recipient must have confidence in the purpose behind communication. The performance on the part of sender builds an effective foundation of developing communication.

The meaning behind communication must square with the realities of the environment. It must provide for participation and payback. The context must confirm, not contradict the message/

It must have a definite and likeable meaning for the receiver. It must establish compatibility with the receiver value system. Content always determines the audience.

ClarityMessage should be put in as simple terms as possible. Complex areas of thought must be compressed into themes, slogans or stereotypes that have simplicity and clarity.

Continuity & Consistency
Different channels of communication have different effects and serve effectively in different stages of diffusion process.

Communication is a never-ending process. Hence, redundancy is a major virtue. Repititions and variations contribute to factual and creative learning. The story must also be consistent.

Capability of the target group must be taken into account. This includes a major consideration of receiver’s understanding and knowledge.